Abu Jamal
Abu Jamal, spokesman for the Martyr Abu Ali Mustafa Brigades, the military arm of the Popular Front for the Liberation of Palestine, needs fashion advice. His better known competitors - Abu Ubaida, the spokeperson for the HAMAS Izz ad-Din al-Qassam Brigades, and Abu Hamza, the spokesperson for Al-Quds Brigades, the armed wing of the Palestinian Islamic Jihad Movement (PIJ) - have a consistent video appearance, and area instantly recognizable.
The Arab Scarf, also known as the Keffiyeh, Kerchief. Shemagh, ghutrah, or masa dah, is popularly used as a military scarf around the world. The keffiyeh is a traditional scarf native to the Southern Arabian Peninsula. It holds particular significance in the Arab world, where it is associated with Palestinian nationalism. The black-and-white checkered keffiyeh represents the Palestinian liberation movement and is also worn to convey political sentiments.
“Abu Ubaida” or “the man with the red keffiyeh” had occupied the conversations of the Palestinians who were glued to the television screens to follow his statements. The black-scarfed young man, “Abu Hamza,” was able to steal the spotlight at other times. Dunya Al Watan reported "Between the black and the red, the hearts of the Palestinians yearn and beat for the statement of liberation that will one day bring down the graves so that the sun of freedom will shine on the faces of their companions."
Abu Ubaida and Abu Hamza always looked the same, and were istantlly recognizable on TV. Not so the far less famous Abu Jamal, who wasnot able to maintain a consistent appearance from one apparition to the next. At one point he does a decent rendition of his comepetitors, with emphatic hand jestures. In another apparition, no hands are visible and there is a complete absence of body motion, suggesting either a mannequin or even a still photograph. And a third time, a simple ski mask covers the face, with a head topped with a fatigue cap / patrol cap. Such sartorial variety does not contribute to strong brand identitry.
William Arruda, a personal branding guru and author of "Ditch. Dare. Do!"", said "it is also great to have a trademark look. It makes you memorable and distinctive.” Albert Einstein was reported to have several versions of the same grey suit, because he didn’t want to waste effort in choosing an outfit each morning. Decades later President Obama was said to follow a similar regimen. “Famous business people and politicians are known to be consistent with their wardrobe because it's their brand identity,” says Dan Schawbel, founder of Millennial Branding and author of Me 2.0. “It's who they are, how they want to represent themselves and make a statement."
Author and journalist Tom Wolfe began wearing his trademark white suits in 1962, while Johnny Cash’s all-black dress earned him the nickname “The Man In Black,” around the same time. More recently, Dan Brown wears black tutleneck sweaters under his jacket. “Consistency of all kinds is what builds brands,” Schawbel says. “People who wear the same thing, have a catch phrase or two, and associate with the same people are more memorable than those who don't."
Richard Schickel suggests that the history of celebrity in western culture is closely linked to the history of communication technology. Schickel sees the information explosion in modern society, as nformation is spread wider and faster, it necessarily become smore simplified, relying more heavily on simple symbols "that crystallize and personify an issue, an ideal, a longing". According to Schickel, the celebrity image is a useful ideological symbol for constructing meaning within the modern western capitalist system. Schickel suggests that the "fascination with celebrities, as well as power as cultural symbols, is rooted in the "illusion of intimacy" constructed between the audience and the celebrity figure..."
Theodor Adorno and Max Horkheimer, argue the celebrity image is the center of false value that works to deceive audiences into equating real life with the movies or other culture industry fabrications. The celebrity is not a real person, but merely a commodity, an image without substance, used to control the consciousnesses of a malleable public.
The level of admiration is linked to a celebrity's ability to capture the attention of their fans. This may include willingness to commit acts of violence on behalf of the celebrity. Despite the fact that many people treat celebrities as ideals, they are not always perfect. Celebrities must consistently keep up with their looks, and change whatever is necessary based on the media and societies approval. Ordinary people on the other hand are allowed to dress however they please without the constant criticism from the mass media. Ordinary people can be comfortable. They don’t have to constantly keep up an appearance.
Erin Meyer suggests that "the celebrity persona is more than false value, rather it is a site of tension and ambiguity in which an active audience has the space to make meaning of their world by accepting or rejecting the social values embodied by a celebrity image.... The celebrity, therefore, is an intertextual sign informed by multiple sources in multiple ways."
He explained that there were many operations carried out by the brigades in the West Bank and Jerusalem, and some of them were announced under other names due to the nature of the security situation, and because we are not looking for “media show.” He stated that the "Ain Boubin operation" was for the Phalange and they did not announce it, pointing out that one of their comrades was harshly interrogated and did not confess, and it is one of the operations that can be revealed.
He stressed that they are the military arm of a struggling and fighting party, and they do not have any interests other than fighting the enemy, adding that “the recent operations in the West Bank have made the Israeli security establishment question a lot about its role in preventing resistance.”
The Martyr Abu Ali Mustafa Brigades claimed responsibility for the two recent operations in Huwwara, south of Nablus in the West Bank. Abu Jamal vowed to carry out more operations, saying, "Let the occupation do whatever it wants, and we challenge it." He added in a video statement published on the account of the Martyr Abu Ali Mustafa Brigades via Telegram, “Not a week goes by without us throwing fire or explosive devices, but declaring our responsibility for them is left to the circumstances and the assessments of our comrades in the leadership of the brigades.” He continued, saying, "The Phalange will not delay, will not retreat, and will not hesitate to announce any operation that it feels the Palestinian people need." He stated that "the intensity of the guerrilla operations in the West Bank increased as a result of a long, bloody, arduous and costly effort by the comrades in the resistance factions, including the Martyr Abu Ali Mustafa Brigades."
The military spokesman for the Martyr Brigades, Abu Ali Mustafa Abu Jamal, said 13 May 2023 : “In the midst of the Battle of Revenge of the Free People, which was launched by the Joint Chamber to confront the Israeli aggression against our resistance and our people, our victorious brigades and our valiant resistance continue to demolish the fortresses and cities of the occupier with mortar shells and successive missile barrages, reaching deep into their being.” “Ephemeral.”
He added: "In this battle in which the leaders and soldiers sacrificed their blood in sacrifice for Palestine, including a number of our heroic comrades, we emphasize that the blood of the martyrs will be paid dearly by the occupier and will not be wasted. And here are our brigades and our valiant resistance, hurting the occupiers with their strikes; and what is coming is stronger and greater."
The spokesman for the Martyr’s Brigades, Abu Ali Mustafa “Abu Jamal,” said 11 December 2023, “The Popular Front has defined itself since its inception as a militant political party, whose primary mission is to fight the Zionist enemy until it is defeated from our land, in addition to social, democratic, and human rights work.”
Abu Jamal added, in an interview with Voice of the People radio on the occasion of the 55th anniversary of the launch of the Popular Front, that “the experience of the Martyr Abu Ali Mustafa Brigades did not begin with the Red Eagle groups; the Arab Nationalist Movement was raising the slogan of fighting the Zionist enemy and the Arab reactionaries that had colluded with it since its inception, and thus formed wings.” Military forces carried out guerrilla operations and provided martyrs,” noting that “the first martyr from the Popular Front, Comrade Khaled Abu Aisha, rose to fame in 1967, while carrying out military action in the name of the Arab Nationalists Movement and its military wings.”
He continued: “After the June setback and the sound analysis of the Arab Nationalist Movement by defeating the regimes of the Arab national bourgeoisie and not the peoples, the movement took the decision to transform its Palestinian branch into the Popular Front and create a fighting arm for it,” stressing that “the Popular Front raised the slogan of political effort since its launch to serve the battle and that all A politician in it is a fighter in its military arm and vice versa.”
Abu Jamal also said, “The Popular Front is the natural extension, the legitimate heir, and the true crossing point in the most powerful forms of revolutionary expression for the experience of the Arab Redemption Brigades, the Youth of Revenge, and the fighting apparatus of the Front in Jordan, the Jordan Valley, Lebanon, and its foreign arena, which was led by the martyr Wadih Haddad, and other groups and forces that were working within the framework of Its military wings, and we are a continuous extension from the establishment of the first military apparatus in the Arab Nationalist Movement until the present moment, and our journey is long and continuous.”
He pointed out that "the Brigades of the Martyr Abu Ali Mustafa is a revolutionary military institution that operates under a political framework whose goals are to sweep the Zionist entity from the entire territory of the Palestinian homeland, liquidate the presence of the Zionists from the land of Palestine in the political, military and economic sense, and establish a unified socialist Arab society to be part of the Arab unity state."
He said, “The series of operations by our military arm that were carried out and shocked the world and shook the thrones of the imperialists and reactionaries internally and externally, and everyone who struggled in the ranks of the Popular Front, including us and those of our comrades who will follow us. We serve the political goal of the Popular Front, which expresses the goal of our people and the free people of our nation and the world, to sweep away the occupation and establish The State of Palestine, whose residents live in justice without discrimination or separation on the basis of race, religion, or political and societal beliefs,” adding, “The stage that our people are living through with their resistance is a stage of national liberation, and all that is being talked about is the authority of self-rule and the state project on the 1967 borders.” Economic facilities are illusions that have evaporated and are not worth the paper they are written on.”
He added: “If we follow the Hebrew media, we will see the pictures and incitement being published against the Popular Front and its military arm in the occupied West Bank, and we say that the mysteries that the enemy claims that he was able to solve in the West Bank are much less than those that he was unable to uncover and claims that he knows them and their information, and the evidence is The Front presents martyrs every month in the West Bank as they carry out guerrilla military operations, and with what we have we have passed the stage of cover, and we call on media professionals to direct their cameras towards the center area of ??the occupation in the next confrontation, and the Hebrew media must feel the areas of the occupation’s private parts well, as we know them and are able to We can set fire to it whenever we want.”
Abu Jamal stressed that “the head of the Popular Front will remain raised as long as the guns are in our hands, and all the operations carried out by the Front were not carried out randomly. When we carried out shocking operations around the world, the Front was raising the slogan of announcing the Palestinian cause and making it known to the world, because it was influenced by the imperialist and Zionist narrative and denounced it.” for the rights of our people,” noting that “after the foreign operations had exhausted their mission and fulfilled their mission, the Front took the decision to stop them, and this is what the Front’s history records.”
The spokesman for the Martyr’s Brigades, Abu Ali Mustafa, said: “We now live in a world in which the camp that was our back and our support has collapsed due to the imperialist role, and the talk is about the collapse of the Soviet Union, and therefore we live in a unipolar world, and we fight within the Palestinian territories from one end to the other to combat the enemy.” Zionist, in the belief and implementation of the general political directives of our party that the foreign operations achieved their goals and mission by informing the world of our cause.”
He pointed out that "the Popular Front, with all its comrades, old and young, reject normalization in all its political, economic, and even psychological meanings. Meaning, we are against even one of our nation's sons understanding the presence of the Zionist entity on the land of Palestine, and we consider that treason."
Abu Jamal explained, “The Arab reactionary regimes have invaded, because we are in a changing world, and geopolitics and the power of money play a major role in it. Therefore, the reactionaries have invaded, relying on the capital they own and on the declared alliance with the global imperialist regimes, despite the fact that these regimes are enemies of the Arab peoples, and on The basis is that the Zionist presence means its continued existence and vice versa, and the Arab regimes and the Zionist entity play a functional role in serving global imperialism, and many countries that are hostile to the Palestinian resistance place the Popular Front on the terrorist list from its Secretary General to the last comrade who belonged to it, and the Front is the most classified Arab Palestinian organization. He is a terrorist around the world,” stressing that “pursuing the Popular Front and describing it as terrorism is evidence that it still poses a threat to reactionary Arab regimes, and that it is a thorn in the eyes of all normalizers.”
Abu Jamal sent his greetings to the martyrs Tamer Kilani and Omar Manna and to our persecuted comrades in the West Bank, and to our prisoners whose bones were crushed in the interrogation cellars, and who are being investigated by the occupation on grounds of carrying out commando operations in the name of the Martyr Abu Ali Mustafa Brigades, and to the souls of the heroes of the Talmudic synagogue operation in Telnov, the martyrs Uday and Ghassan. Abu Jamal, Nahya, and the heroes clashing on the axes of the Dheisheh camp, in Hebron, and everywhere.
He added: "The enemy says that it destroyed military cells of the Popular Front and that it is carrying out remote bombing operations in various areas of the West Bank. We say that what the enemy says and knows is nothing more than a drop in our sea," stressing that "the numbers of our fighters are sufficient to defend our people and deter The Zionist enemy, and the numbers are increasing daily, and many of our people are asking to join our ranks, and if we want to open the door wide, neither our sites nor all the military facilities of all the resistance factions can accommodate the numbers that come forward to join the ranks of the resistance.”
At the conclusion of his speech, Abu Jamal said, “Our people want to join the ranks of the resistance, not because we are a people who love to fight, but because our souls yearn to liberate our country and return to our lands that the enemy occupied with blood and violence, and for the enemy to pay the price for his crimes against Palestinians of all ages, even children.” And this is what the international media is unfair to us as Palestinians. Every Palestinian is fighting to preserve the national and societal project. Everyone is exposed to a Zionist target that will take their lives and the lives of their families and children. Therefore, we fight for our lives, our freedom, our dignity, our humanity, our children, our fathers and mothers, and our land. And if we all as Palestinians want to become fighters, then this is the case. Because we fall under Zionist oppression, and when the Zionists are removed from our land, we will return to our normal life regardless of our work as civilian Palestinians and practice our civil life.”
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