Navy Launches Cutting Edge Rich-Media Web Site
Story Number: NNS071012-16
Release Date: 10/12/2007 11:05:00 AM
By Lt.j.g. Marie Tillery, Navy News Service
WASHINGTON (NNS) -- On the eve of its 232 birthday, the Navy has introduced a new, user-friendly Web site which will better serve its Sailors, their families and the public. The new www.navy.mil Web site design now has a more appealing and intuitive rich-media focus, rather than an electronic print focus.
The highly interactive site offers a variety of new multimedia capabilities, which means visitors can more easily browse the extensive video, radio, print and multimedia stories produced by and for Navy
One of the most noticeable changes to the site is the presentation. The redesign of Navy.mil is now focused on rich media content instead of electronic print media thereby providing equal visibility and access to all products. Clicking on the media port logo will take the user to a carousel interface of rotating icons. These icons offer all Naval Media Center products including All Hands Radio, All Hands Television, Daily News Update, Podcasts, Photo Gallery, Every Day in the Navy (short multimedia pieces that showcase Navy activities and events) and All Hands Magazine.
One other visible change will be the full integration of Navy NewsStand into Navy.mil. All "Top Stories" and "Headlines" will now be offered on the Navy.mil front page, with the main Navy NewsStand page being phased out. Local stories will still be available on local NewsStand sites as before.
"Our goal in this redesign is to provide the U.S. Navy and its public the type of site they'll not only like but use regularly as a source of reliable information," said William Spencer, the Interactive Media Program Manager for Navy.mil. "The feedback we've received in beta testing has been extremely positive and people think the site's high-speed, cutting-edge look and feel better reflects our high-tech Navy."
Those who prefer video-specific media will be pleased to learn all video will be available for download in the Windows Media Video format.
However, viewing will be integrated into the site using flash player.
This new capability makes products more accessible regardless of the user's computer operating system. Additionally, the site will now offer products for download at any time, whether the material is current or archived.
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